Danielle’s ultimate mission is to help people find holistic, long-term solutions for chronic pain and stress while remembering that a mind-body-spirit approach to health is typically more effective than simply treating symptoms.

Serenity Now was founded in 2011 and the name “Serenity Now” was inspired by a Seinfeld episode where one of the main character’s therapist tells him to say “Serenity Now” every time he feels stressed. He runs around screaming “Serenity Now” at the top of his lungs which proves to be quite comical.

Danielle purchased the company in 2012, a month before graduating from massage school. While she was just beginning her career as a massage therapist and had no experience as a business owner, she had big dreams and an entrepreneur’s drive. She envisioned a healing space for people dealing with physical pain and mental overwhelm. A place they could visit to receive therapeutic massage and walk away feeling refreshed, renewed, and ready to live their best lives.

Serenity Now was a team of three massage therapists with three leased rooms in 2012; however, over the years, the practice has expanded into a team of ten licensed massage therapists and a studio manager. Danielle purchased and renovated Serenity Now’s current six room location in 2015.

To date, the Serenity Now team has provided therapeutic massage for over 5000 clients and we were honored to win the “Normy” for “Best Massage/Spa” as voted on by readers of Lake Norman Publications in 2017 and 2018.

Danielle attributes the studio’s success to hiring only the best therapists with excellent hands-on skills and caring personalities. She is closely connected to the NC Massage School in Cornelius where she graduated and taught Anatomy & Physiology from 2014 to 2015. Since then, she has been hand selecting the school’s top graduates to join the Serenity Now team. In addition, current clients have spread the word about the individualized care they are receiving at Serenity Now. Danielle has also connected with other local Lake Norman small businesses as referral partners. (Be sure to check your emailed receipts for a list of local referral partner discounts offered to all Serenity Now clients.)

Danielle also hosts a weekly talk radio show, “Serenity Now – Holistic Approaches to Health & Happiness” with an ultimate mission of educating others about mind-body-spirit approaches to health and happiness. Show podcasts are available for replay online anytime (links below) or you can listen every Saturday at 12:30 pm EST on 105.9 FM (Lake Norman area) or 100.7 FM and 1400 AM (Iredell area).

Prior to her journey as a massage therapist and business owner, Danielle provided nutrition counseling as a Registered Dietitian and has a Bachelor of Science degree in Public Health from the University of North Carolina at Chapel Hill. She is also a self-proclaimed mental health advocate, given she has overcome numerous mental health challenges. She was diagnosed with post-traumatic stress disorder (PTSD) after surviving a sexual assault in 2010 and attempted suicide in 2011; however, her battle with anxiety and depression began in childhood.

Danielle believes in giving back and volunteers as a LEAD (Live Excellence Achieve Dreams) Team Member with Young Elites, a local non-profit and leadership organization for high school girls. She speaks publicly about her life experiences and is in the early phases of writing a book.

Danielle received the ACHI Magazine Entrepreneur of the Year Award in 2018. She was chosen as one of Mecklenburg Times’ 50 Most Influential Women in 2017, was named one of Lake Norman’s 100 Most Powerful Women by the Huntersville Herald in 2015 and received one of Lake Norman Woman Magazine’s Women of Will Finalist Awards in 2013.

Overall, Danielle finds personal joy in providing a place for respite from your day to day stresses and is thankful for all the support from current clients and other local Lake Norman small businesses. She welcomes emails at danielle@serenitynowcornelius.com regarding feedback, speaking opportunities, radio show guest inquiries, or referral partnerships. She is also happy to recommend the best Serenity Now therapist to meet your needs (include your goals for treatment, massage pressure preferences and any pertinent medical history).

Listen to Radio Show Replays:

Stream Online: http://bit.ly/HolisticApproachestoHealthandHappiness

Stream on Spotify: www.bit.ly/SerenityNowSpotifyPodcast

Connect with Danielle:

Email: danielle@serenitynowcornelius.com

Instagram: www.instagram.com/daniellespieces

Linked In: https://www.linkedin.com/in/danielle-ratliff-positivity/